We are very proud to announce that we’ve become Dementia Friends.

Last week, most of us at Touchstone Underwriting became a Dementia Friend.

A Dementia Friend is somebody that learns about dementia so they can help their community. Too many people affected by dementia feel that society fails to understand the condition they live with. Dementia Friends help by raising awareness and understanding, so that people living with dementia can continue to live in the way they want. We are turning our understanding into actions.

Right now, many people with dementia face social isolation. By learning more about dementia and finding out how to help, we are part of the movement to make a difference. Join us and sign up to @DementiaFriends or visit dementiafriends.org.uk.


Watch the Bookcase Analogy

This is a non-scientific explanation to understand:

  1. how memories are stored in the brain
  2. how these memories/feelings can be affected when dementia is involved and
  3. how your understanding of this can help you to support someone with dementia, enabling them to live well
Bookcase Analogy

Insurance United Against Dementia (a campaign of the Alzheimer’s Society) has been our charity of choice for almost three years.